Learn how Magic Robot has found success on the AppExchange by focusing on the product first.
We are in the midst of a major shift towards product-led growth (PLG) in the market. If you’re not yet leveraging a product-centric strategy to drive customer acquisition, innovation, and growth on the AppExchange, you’re going to want to watch this session!
In this fifth installment of our Journey Through the AppExchange series, CodeScience Chief Revenue Officer, Sean Hogan, is speaking with Dave Vacanti, Founder of Magic Robot, a Salesforce-native data attribution intelligence solution. Sean and Dave discuss how Magic Robot has found success in the AppExchange by focusing on the product and innovating through strong partnerships with key early customers.
In this webinar, you’ll learn:
- How Magic Robot found white space and filled a critical void in the crowded martech landscape
- The importance of beta testing and proving product value in-market to lay the foundation for sustainable growth
- How to leverage the product-led growth model to achieve success -- without massive sales & marketing investments
- How Magic Robot has grown from bootstrapped startup to enterprise-ready by going all-in on the Salesforce platform and maintaining a laser focus on the product